Widex

Brand Strategy & Communication

Create a versatile brand language, able to adapt to institutional campaigns, product campaigns, store decoration, direct marketing, communication actions with priority targets and prescribers. In the campaigns, the use of ambassadors with copy written in the first person allows greater proximity with the targets and contributes to counteract the traditional seven years of denial of the symptoms.

Xutos e Pontapés, Zé Pedro, Kalu, Gui, Widex
Widex, Fagundes, António Fagundes, Maria de Lurdes Modesto