TERRADUE · It’s all about pushing the limits

Brand strategy
Brand architecture
Brand voice
Rebranding

Brand strategy and rebranding for Terradue, a company that operates in the area of Earth Science, whose visual identity emphasized web 2.0.
The willingness to transform the site platform into a marketplace led to review the brand and its business strategy, including a total rebranding.
The industry’s research we made has allowed us to identify the good practices associated with the concept of the marketplace and to apply them to the project, resulting in a more current and distinctive brand, keeping it aligned with its new market objectives.