Ana Freitas
Designer
Daniela Valdez
Brand Strategist
Isabel Goulard
Designer
Mário Mandacaru
Creative Director
Cristina Gonçalves
Project Director
Indie Campers
At Indie Campers, the right way is forward.
Starting from the ‘Independence of movement’ position, on vacation or traveling, identified together with Indie Campers, the motto ‘The Way to go’ gained track and became the new signature of the brand.
The graphic identity was born with the brightness of the sun from the East, and set with a blue and yellow pallet, inspired by the solar movement over the course of a trip.
"A Equipa immediately captured the essence of the Indie Campers brand and actively collaborated in its co-construction, throughout the entire process and in the most different formats, with total delivery and availability. They got involved with the brand with passion and enthusiasm , and that made all the difference in the final result. It was a pleasure - and fun - to work with A Equipa!"
Cascais
Cascais is pure Atlantic Coast charm.
The regional brand for Cascais called for a visual and verbal universe as distinct as versatile and sophisticated, just like the town itself. A new brand that would allow for integrated communication on the tourist and administrative ends. After long and profound strategy work, A EQUIPA made it possible to translate into words and pictures what Cascais is.